FLORENCE: A LOVE LETTER

Hi friends,

If there’s one place in the world that feels like the perfect starting point for Artefoglio, it’s Florence. This city has always held a special place in my heart — it’s where art and history seem to flow through every cobblestone street.

When I first started dreaming about Artefoglio, Florence was the city I kept coming back to. It’s the birthplace of the Renaissance, the home of incredible visionaries like Michelangelo and Botticelli, and a city that taught me that every masterpiece starts with a single bold idea.

In our first Episode, I’ll take you with me to explore Florence — its art, its stories, and its quiet magic. From the grandeur of the Duomo to the small details that make this city unforgettable, I hope you’ll see why it became the heart of our first collection.

So, grab your favorite cup of coffee (or gelato!) and let’s step into Florence together.

Warmly,

Maria